Wholesale Success: A Farmer’s Guide to Food Safety, Postharvest Handling, Packing and Selling Produce.
Wholesale Success builds the capacity of farmers to meet the burgeoning demand for locally/regionally grown fruits and vegetables. The 312 page book is the definitive training source on selling into wholesale markets. It was revised and updated in 2012 through a collaboration between FamilyFarmed.org and the Minnesota Institute for Sustainable Agriculture.
We are providing free access to a few sections of the manual in full-text, online. Please scroll down to see sections available for free download:
Wholesale Success Cover, Introduction, Table of Contents (PDF, 1.3 Mb)
Section 1: Selling Into Wholesale Markets
Section 2: Preharvest Preparation
Section 3: Harvesting
Section 4: Cooling and Curing (PDF, 2.4 Mb)
Section 5: Cleaning and Drying (PDF, 2.4 Mb)
Section 6: Sorting and Packing (PDF, 2.8 Mb)
Section 7: Storage and Transportation
Section 8: Packing Shed Design
Section 9: Postharvest Sanitation (PDF, 172 kb)
Section 10: Food Safety
Section 11: Crop Profiles